Michael Burke
Founder & CEO
After graduating from Penn State University with a B.A. in English, Mike began his career in business-to-business technology sales, learning how to close deals and, most importantly, developing thick skin. He then took on an operations and management role at a marketing firm, where he recognized a gap in the company’s capabilities and began to teach himself to design, code, and build websites while handling the day-to-day company operations and managing client relationships.
Discovering his passion for design and technology and building up a web design and UX work portfolio, Mike spent the next six years at Comcast, fulfilling various roles on the Digital and e-commerce teams, from UX designer to front-end developer to his final role as a Senior Art Director. After transitioning into management consulting, he was on the road for three years, working with enterprise-level companies such as Microsoft, Aon, and Vanguard and expanding his skill set from digital and web to organizational strategy and management.
Combining his experience across various industries with an opportunity to serve small and medium-sized companies, Mike founded Advsry, a digital strategy consulting firm, in 2019. He lives outside of Philadelphia, with his wife, Cara, and daughters Bryn and Ava. He spends his free time on the golf course, enjoying espresso martinis and stressing about Philadelphia sports.
Building at the Intersection of Strategy & Technology
Michael Burke is the founder and Managing Member of Advsry, a digital strategy and technology consulting firm headquartered in Philadelphia, Pennsylvania. With over 18 years of experience spanning Fortune 100 corporations, venture-backed startups, and mission-driven nonprofits, Michael brings a rare combination of strategic depth and hands-on execution to every client engagement.
Advsry was built on a simple but powerful belief: the best consulting doesn't just advise from the outside — it integrates deeply with client teams to understand their business holistically, identify their highest-value opportunities, and deliver real results with speed and precision.
Michael's approach to consulting is rooted in a highly collaborative, discovery-first methodology. Every engagement begins with a thorough immersion process — understanding the client's customers, competitive landscape, operational challenges, and growth ambitions — before strategy is designed and execution begins.
Under Michael's leadership, Advsry has delivered digital strategy, web and app development, AI transformation, UX design, platform integration, digital marketing, and customer insights programs for clients across healthcare, financial services, retail, manufacturing, real estate, education, and the nonprofit sector.
Based in Philadelphia, Michael is deeply invested in the local business community and brings a practitioner's perspective to every engagement — informed by years of managing and executing projects alongside client teams, not just recommending from the boardroom.
Areas of Expertise
- Digital Strategy & Transformation
- Artificial Intelligence & Automation
- Web & Application Development
- User Experience Design
- Product Management
- Platform & Systems Integration
- Digital Marketing & Growth
- Customer Analytics & Insights
- Brand Strategy & Positioning
- Change Management
Industries Served
Location
The Advsry Approach
Every Advsry engagement is guided by four core principles that have shaped Michael's consulting philosophy over 18+ years.
Deeply Integrate
We embed within your team rather than consulting from the outside. This deep integration allows us to understand your business at a level that makes every recommendation grounded, specific, and executable.
Quick Wins First
Our discovery process includes executing on quick wins to build trust and demonstrate value early. This collaborative foundation makes larger transformations faster and more successful.
Strategy Through Execution
Unlike firms that deliver reports and walk away, Advsry manages and executes projects from start to finish — ensuring recommendations translate into real business results, not just slide decks.
Customer-First Thinking
Every strategy, product, and technology decision begins with a deep understanding of your customers' needs, behaviors, and expectations — not internal assumptions or market trends alone.
Work with Michael
Ready to transform your digital strategy, accelerate with AI, or build something remarkable? Let's start a conversation about your goals.